Given that my “Demise of the OD Practitioner” write-up was released about a thirty day period in the past, I have been requested whether or not Organizational Usefulness (OE) consultants will expertise the similar destiny. My answer is “no.” Of course, that assumes that OE consultants do not comply with the similar damaging route that Firm Improvement (OD) practitioners selected.
OD practitioners produced the oversight of not partnering with their consumers to generate business success. OD practitioners seemed at business executives (their consumers) with disdain. They noticed business men and ladies as bourgeois dollars-grabbers who did not care about their employees. Their anti-business, anti-capitalism, anti-management rhetoric has led to their have demise. (You can’t look down your nose at your business consumer and hope to keep in business yourself.)
OE consultants, who share a distinctive mentality, will share a distinctive destiny. OE consultants regard their consumers and serve as business associates. Allow me make the next predictions about the long term of OE consulting:
one. OE consultants who serve as strategic business associates will increase in standing and recognition in their companies. Salaries will increase also as the worth of their abilities gets extra extensively identified. (A worth-additional tactic will be significant to fulfilling this prediction.)
two. The title of Main Discovering Officer (CLO) or Director of Organizational Usefulness will grow to be commonplace at major firms. These positions will be dependable for all organizational discovering and improve efforts.
3. The function of OD practitioners will keep on to decrease in importance for two good reasons: (a) OD practitioners have not adopted a strategic business spouse tactic, and (b) quite a few OD methods have already been adopted by mainstream American firms.
4. OE consultants will grow to be extra responsive to the requires of senior management. OE consultants will grow to be a useful in-home (or impartial) resource of steerage on hard management problems this sort of as succession scheduling, the development and transfer of tacit know-how, and the enhancement of organizational talent.
5. OE consultants will establish higher ranges of consulting capabilities to maximize their worth to their consumers.
If you are an OE guide, there are a number of issues you really should preserve in mind:
Bob Pike has stated, “Produce what is needed, not just what is requested.”
David Ulrich predicts, “Business companies in the long term will compete aggressively for the finest talent.”
I have predicted, “In the several years in advance, senior executives will be searching for higher-amount tacit know-how and expertise that will add to their organizations’ main competencies and competitive advantage. These main competencies, in the sort of very created human cash, will grow to be the organization’s most significant sort of sustainable competitive advantage.” How are you heading to add worth to your organization’s (or your clients’) main competencies and competitive advantage? You can’t stand continue to in a speedy-relocating earth!